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App State Athletics, in partnership with INFLCR, is pleased to announce the launch of the App State Exchange, a platform that will complement the department’s NIL program and help Mountaineer student-athletes maximize their Name, Image and Likeness opportunities.
The App State Exchange is a custom-designed platform for local and national businesses to connect and engage directly with Mountaineer student-athletes for NIL opportunities. Companies can find out information and register for the App State Exchange at appstatesports.com/exchange.
“The new App State Exchange will greatly enhance and streamline the process of connecting businesses with student-athletes in the High Country,” App State Director of Athletics Doug Gillin said. “We are excited to continue to provide our student-athletes with excellent resources to maximize their NIL opportunities and build their personal brand while representing App State’s growing national brand.”
A free service for both student-athletes and businesses, a business can register on the App State Exchange and have access to a searchable database of student-athletes with the ability to filter that database through a variety of criteria. Each business that is compliant with App State’s NIL guidelines can message the student-athlete directly in the application or request contact information to begin discussions about any potential NIL transaction.
“We’re excited to provide the technology for Mountaineer student-athletes to grow their NIL business and maximize their wallet share while doing it,” said INFLCR Founder Jim Cavale. “With the App State Exchange, the Mountaineers and AD Doug Gillin are staying ahead of the curve as NIL continues to evolve.”
By adding this resource, App State student-athletes will be able to create business connections, streamline payments and reporting processes, consolidate tax information and create appropriate separation between the University and each student-athlete’s pursuit of NIL opportunities, all within the INFLCR app. The App State Exchange will also provide student-athletes with education on NIL issues, while also tracking social media engagement and growth.
About INFLCR & Local Exchange
INFLCR, a Teamworks product, is the leading athlete brand-building and NIL business management app for over 270 elite collegiate and professional sports organizations. The INFLCR athlete app educates student-athletes, coaches, and staff for the NIL era in a safe and compliant environment, all powered by best-in-class content delivery for student-athletes to access and share content to their social media channels. INFLCR technology also includes the impactful INFLCR Local Exchange, a school-customized NIL exchange where schools can direct businesses, individuals, or collectives seeking to find, communicate with, pay, and report NIL transactions with its student-athletes. The INFLCR Local Exchange maximizes the student-athlete wallet share while streamlining compliance and tax reporting responsibilities.